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Why We Changed Our Name to Episcopal Retirement Services

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You may already have heard the news: We have changed our name. After 65 years operating as Episcopal Retirement Homes (ERH), we are now Episcopal Retirement Services (ERS).

So why the rebrand? Simply put, we've evolved beyond providing just retirement "homes." The services we provide occur in our Cincinnati retirement communities, in seniors' own homes and even out in the community. We're not anchored to our facilities. We're mobile.

"Changing our name is a completely logical, evolutionary transition to more accurately represent what Episcopal Retirement Services has become, and where we are headed," our President and CEO Doug Spitler told the Cincinnati Business Courier.

What began in 1951 with Eleanor Holmes' vision for senior care in a home-like atmosphere, in the 20-resident Bishop Theodore Irving Reese Home in Clifton, has today grown into one of the largest providers of quality senior services in the Greater Cincinnati area, with almost 500 employees and a $39 million annual budget.

While we're proud of that growth, pride isn't our focus. Ministering to the needs of seniors is our focus. And long ago we realized that providing the person-centered, dignified care our senior residents deserve must be an honest, transparent, team effort.


Many care communities, thousands of families helped

Today, ERS manages, owns, or has under development 27 separate care communities. These include our flagship senior living communities in Hyde Park — Marjorie P. Lee and Deupree House — as well as skilled nursing and assisted living communities throughout the Tristate.

This year, we plan to spend $110 million on upgrades to our communities, beginning with $23 million spent on renovations and lifestyle enhancements at the Marjorie P. Lee community and at Deupree House.

Our Deupree Meals On Wheels program and Care Management programs help people maintain independence as they age in their own homes. Our Parish Health Ministry assists 75 local congregations in providing health, wellness and senior advocacy programs.

And we're at the forefront of making senior care more affordable in Cincinnati. Affordable Living by ERS provides more than 1,100 lower-income seniors with quality care within their budgets.

We serve as the coordinating agency for the Post-Acute Care Network — a partnership among retirement communities and home healthcare companies in the area that help hospitals, health insurers and senior patients achieve cost savings through bundled services.

Families trust us to care for their elderly loved ones — even when they cannot care for themselves — with assisted living and residential skilled nursing. It's a calling we don't take lightly. We know that we have a sacred responsibility not only to maintain lives, but to provide our residents with dignified, engaging and interesting lives.

We've become more than a collection of retirement homes. We've become a total care continuum. And we have positioned ourselves to reach seniors wherever they need us to reach them.


Need more answers? Find them here.

Are you considering senior care for yourself or for an older loved one? The process of choosing a provider can be fraught with uncertainty. And it can be intimidating.

We want to help make it less scary. That's why we'd like to offer you more information. In our Financial Answers eBook, we'll walk you through the process of choosing the right provider and making the best financial decisions for yourself or your senior loved one.

We'd love for you to consider ERS in your provider search. If you'd like to arrange a visit of any of our retirement communities, or if you have questions not answered here or on our website, please contact us. We'll be happy to spend time with you and your family as you make important decisions.

Episcopal Retirement Services. It's more than retirement communities. It's care you need, where you need it. And it's moving forward.

Click here to head to our guidebook for relatives of seniors

Bryan Reynolds
March 23, 2016
Bryan Reynolds is the Vice President of Marketing and Public Relations for Episcopal Retirement Services (ERS). Bryan is responsible for developing and implementing ERS' digital marketing strategy, and overseeing the website, social media outlets, audio and video content and online advertising. After originally attending The Ohio State University, he graduated from the College-Conservatory of Music at the University of Cincinnati, where he earned a Bachelor of fine arts focused on electronic media. Bryan loves to share his passion for technology by assisting older adults with their computer and mobile devices. He has taught several classes within ERS communities as well as at the Osher Lifelong Learning Institute run by the University of Cincinnati. He also participates on the Technology Team at ERS to help provide direction. Bryan and his wife Krista currently reside in Lebanon, Ohio with their 5 children.

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